Fungibility and Opportunity Cost (old)
Fungibility is the property of a good or a commodity whose individual units are capable of mutual substitution. It refers only to the equivalence of each unit of a commodity with other units of the same commodity. Basically, Gevlon's idea that your herbs from farming are identical to herbs purchased from the AH and should be treated as if you had, in fact, purchased them from the AH in terms of appraising their value. Opportunity cost is the value of the next-best choice available to someone who has picked between several mutually exclusive choices. In WoW terms, you can only use your time in WoW for one activity at a time. If you run instances, the opportunity cost is the amount of gold you would have made running dailies, farming, or playing the AH. If you chose to farm instead, the opportunity cost would be the emblems you would have made running heroics. It's basically the concept that to do one thing, you must choose not to do something else. So where am I goin...